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The state of the globe’s atmosphere and the environment is at the moment fragile and mainly because of continued human industrialization. In previous years, the world remained ignorant and oblivious to this particular fact, but it is now a globally-acclaimed topic. Individuals across the globe have been making minor efforts to contribute towards alleviating the situation like recycling, and or saving energy.
Nonetheless, although it is a great idea, it is still not enough to fix the already significant damage. Companies have a more substantial impact on the state of the environment. With their initiatives, they can make a considerable difference to saving the state of the environment and establishing a sustainable future. This extract will discuss actions both by individuals and companies precisely in Canada concerning being eco-friendly.
Air pollution is among the most significant environmental concerns affecting the world as we know it, it mainly comes from emissions from the burning of coal to produce electricity and also from automobiles. According to Environment Canada, the change in the state of the atmosphere is as a result of the emission of typical greenhouse gases released from the burning of fossil fuels. These gases trap the sun’s heat in the atmosphere and lead to it dramatically heating up.
Waste also causes environmental destruction. In a report by Environment Canada, the earth is slowly growing polluted and overcrowded with landfills and garbage. These residues are not only cutting into but also polluting natural habitats not to mention the space where wildlife live.
The fresh water supply in the planet is also diminishing. And this concern is expected to get severe and dangerous if there is zero action. Freshwater is vital for the survival of both plants and animals-humans included. What’s more, with polluted water fish and other marine life can also not survive.
With this in mind, the state of the globe and the environment is essential and as such must needs salvaging. And while humans play a significant role, companies have the most significant impact on the environment.
Below is a highlight of companies and individuals in Canada and how and why they are going green.
Canadian Companies And Being Eco-Friendly:
Canada is among the forerunner nations in the world that promote eco-friendly practices and behaviors. Numerous companies are implementing distinct programs to reduce waste, limit energy consumption and also minimize natural resources consumption. To best outline the how businesses in Canada are working towards being green, it is best we understand the reason why they are going green in the first place.
Why Companies Go Green:
With the many ongoing deliberations on saving the world, numerous individuals are now looking to making a change. Some time back, businesses incorporating eco-friendly approaches was an unheard of idea. Nonetheless, this has drastically taken a different turn. Companies in Canada and the entire world are now investing heavily in integrating environmentally friendly approaches. Why? Because for them it goes beyond merely doing the ‘correct’ thing. In Canada, numerous incentives inspire companies to consider the state of their carbon footprints. So what are these incentives that are leading Canadian companies into going greener?
- Marketing Opportunities: Businesses that adopt eco-friendly initiatives can use it as a marketing tool. Companies can ride on the hype with eco-friendly practices across the globe and not just Canada which is growing now more than ever. This is because it captures the attention of customers and makes both the company and its product appears superior compared to its competitors.
- Public Relations: Going green enables a firm to be distinct from its competitors and in consequence, creates a great relationship with its customers. Companies that choose to go the environmental way gains the respect of customer respect. What’s more and as with the case in Canada, companies gain clients who are willing to part with more to support eco-friendly companies.
- Competition: Competition is yet another reason that inspires companies to adopt a green approach subsequently. Getting green enables companies to appeal to a different target market since it distinguishes them from their competing partners.
- Consumer Choice: Overall consumer needs play a major part in companies going greener. With every media platform relaying the need to conserve the environment, consumers tend to favor organizations that walk the talk. Companies produce what consumers dictate and, as such if they demand more eco-friendly products, then companies are inclined to do so to please their clients-which is why they are there to start with.
What’s more, according to Environmental Canada, Canadian consumers have been identified to pay more for items which besides fulfilling their requirements, are also eco-friendly. This is also a factor that has led companies to go green.
How Canadian Companies Are Being Eco-Friendly:
Energy Saving Training Programs
Among the most common approaches, Canadian companies are using to get green are initiating training programs to educate and inform their personnel about energy saving essentials. While they appear simple, these programs can help businesses save on costs in the future.
These programs comprise tips such as turning off the lights in a room when it is not under use, shutting down machines after work and efficient in using machines. Most Canadian firms have also been feeding their employees with information on the amount of money they can save by employing these tips.
Minimizing Amount of Light Utilized:
Many Canadian firms have turned to the now popular approach of installing systems that harvest natural light to bring in more sunlight into their premises to minimize the use of electric lighting during the day. What’s more, using large windows also help firms to cut down the amount of lighting necessary in propelling business operations.
Businesses doing so have even begun installing automatic systems of sunlight detection which dim lights when a room has ample natural light. Moreover, LED lights use is fast growing in popularity not just for their efficiency in minimizing energy consumption, but also for their cost-effectiveness.
Constructing Eco-Friendly Buildings
Surprisingly, creating buildings that feature green systems is apparently easier than adding them later. In Canada, virtually every new building has an environmental emphasis. New buildings are currently being insulated and conditioned in a better fashion to shield or retain heat. This, together with the efficient furnace and air conditioning systems can not only save on the costs associated with the climate control bill but also save on energy consumption.
Numerous buildings across Canada are now employing windmills and solar systems to propel their operations. Such buildings utilizing these methods are also constructed using eco-friendly and recycled materials to ensure that even with their demolition in the future, their materials will not harm the environment.
Selecting ideal Locations for Sustainable Structures
There is more to a sustainable building than just installing green systems-its operations and the location also matter. Canadian companies are now establishing their structures on what is called ‘brownfields.’ These places are lots which either do not accommodate vegetation for a reason or the other or have previously had buildings standing on them. By establishing the buildings on these platforms, companies are minimizing their overall environmental impact since they are not destroying any natural habitats.
What’s more, Canadian companies have also been infilling in downtown cores of bigger cities. Infilling refers to creating cities up as opposed to out-a factor that also minimizes the destruction of natural habitats while even leaving more room for the growth of more.
Finally, numerous firms are deciding to put their towers and plantations close to convenient transit stations to encourage customers and employees utilize the transit as opposed to driving. These new building locations are well thought out to minimize adverse environmental impacts caused by company buildings.
Reducing Water Consumption
The fresh water supply of the globe is in scarce supply. In itself, this is a critical ecological risk. Numerous companies in Canada are currently making efforts to preserve their fresh water supply. In Canada, multiple buildings are installing waterless urinals and low-flow toilets to minimize water wastage. These particular toilets consume approximately 80 % less water compared to standard toilets.
What’s more, numerous companies have eliminated water fountains which are also another way water goes to waste. Finally, the companies also have blueprints that reduce or minimizes the need to irrigate. Such companies are using alternative methods to accentuate the outlook of their buildings such as the use of rock gardens as opposed to planted gardens which do not require water plants.
Leading By Example: Canadian Companies That Are Eco-Friendly
Telus is a Canadian cellular communications service provider and retailer. In 2009, this company directed more efforts on two primary environmental stability-related goals. The first was to boost their environmental management system (EMS). Their EMS was established to monitor and control operations between the company and the environment with the idea being to inspire mutual benefit. Telus in efforts to improve this initiative expanded their network of elite green teams across the nation.
These units comprised environmental experts who receive continued environmental training as a way of ensuring they are ever up to date with environmental-related matters. These teams participated in numerous green events which created awareness on green practices.
It also established a team to help them develop an action plan that would cut their energy consumption. Over time, this firm has reduced air travel (which is a major contributing factor to air pollution through airplane emissions) through relying on teleconferencing for both employees and clients. What’s more, they have also cut on their paper consumption between the firm and both its employees and clients by 24 %
Bombardier is a major train and aircraft manufacturing company in Canada. Aside from the quality of their products, they are also prominent because of their eco-friendly practices. Luckily for them, this initiative seems to be doing wonders for them regarding clientele outreach since it has grown in popularity and customer base over the years.
In 2010, this company shifted the focus to designing fuel-efficient aircraft. One way to verify their success is comparing the fuel consumption of their airplanes with conventional smart cars. In a comparison released by Environment Canada in 2010, the fuel consumption of the newly designed Bombardier planes stands at 2.3 liters for every 100 kilometers compared to that of sport’s car that stands at 3.4 liters for every 100 kilometers. With this discovery, it is easy to say that the company indeed succeeded in its initial plan.
How Canadians Are Being Eco-Friendly: Canadian Consumers’ Behaviours And How They Are Going Green
It is a clear fact that Canadians are constantly searching for eco-friendly services and products and most of them are even willing to part with more cash to get services and products that warm their hearts. This is particularly the case with many Canadians who are continually choosing brands based on their inclination to preserve the environment. Such are called ‘green shopper.’
In definition, Green shoppers are consumers who base their purchase decision on the ability of the brand to adopt eco-friendly measures. In Canada, a study has identified that Canadian consumers in recent times tend to go for products of companies that support environmental conservation in their operations.
Loyalty To ‘Green Products’:
The dominance of green consumers in Canada has set them apart from the rest of the world in recent times as indicated by various reports. In particular, Tork Green Business Survey identified that ‘green’ consumers in Germany are independent despite the forces of their economy. Economic changes do not seem to alter the decision by Canadian consumers to go for green products. There has been a substantial increase (19 %) in the overall number of ‘green’ consumers with just a slight portion (8 %) altering their purchase decisions because of economic conditions.
The Willingness Of Canadians To Pay More To Get ‘Green’ Items:
Canadians have indicated a distinct habit of increasingly scrutinizing ‘green’ profile services and products in recent times. In one of the surveys on the consumer behavior of Canadians concerning ‘green’ products, the number of individuals who are willing to part with more cash to acquire responsibly and ethically manufactured products and services stands at 43 % of the total consumers.
These findings, according to the Tork Green Business report are dependent on education and income levels since Canadians with a household income under $ 40,000 exhibit a lesser willingness to part with more for an ethically manufactured product.
Environmental conservation and going green has gradually become part of everyone’s daily speech. People whether in their everyday interactions or with their colleagues are talking about their eco-friendly practices, the government is actively promoting the move, and the media is continually creating awareness not just on the need to go green, but on how to go about it. It does seem that with more outreach and education, the laxity and reluctance previously experienced concerning eco-friendly practices.
Whether or not they are initial adopters or simply just getting ahold of this trend, Canadians in general actively champion for the use of green services and products with a majority of them believe that it is not just kick-starting, but it is currently their new norm.